There’s no doubt that email marketing is an effective email marketing strategy that could bring more site traffic, lead to better scope of clients and prospects, and eventually, end up in better profit. Email marketing has indeed become a huge hit these past few years as more web entrepreneurs attest to the efficacy of this online marketing strategy. In fact, each year the number of entrepreneurs who get into email marketing increases. This number leads to stiff competition between these web entrepreneurs. Thus, it’s no longer a surprise why not all those who engage in email marketing succeeds.