Neolane.com Review
Neolane is a provider of web marketing solutions, claiming to be the only one to provide conversational marketing technology. With a single code-based platform, Neolane aims to empower organizations in building and sustaining one-to-one lifetime dialogues.
This company which have easy to use yet effective solutions to increase revenue and improve efficiency have been serving over 30o companies including Alcatel Lucent, barnesandnoble.com, Orange, Sears Canada, Sephora Europe, and Sony Music.
Neolane’s Email Marketing Solution
Whether email is your sole means of web marketing or a part of your multi-channel marketing strategy, Neolane can help you achieve optimum results. It has a conversational marketing platform that’s ideal for high-volume email marketing.
The email marketing solution of Neolane allows users not just to simply create, send, and keep track of email campaigns but as well to design a variety of automated communications from event-triggered messages to multi-touch nurture and lifecycle campaigns. It has tools for advanced targeting, segmentation, and email customization.
Final thoughts on Neolane.com
Neolane’s email marketing product is not your typical marketing solution. Unlike other email service providers that only focus on the email marketing strategy, Neolane coordinates email marketing with other channels in order to optimize results. These channels can be the direct mail, mobile or call center. This multi-channel marketing approach of Neolane plus its ease of use make it a good marketing product to try.
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