Affiliate Email Marketing Tutorial For Beginners

Overview of Affiliate Marketing Affiliate marketing is a practice involving people who choose to promote products or services for the purpose of increasing exposure and sales for merchants and businesses. These people are called “affiliates” and in return for their promotions, they’re paid a commission on all resulting sales. Affiliates post links to the merchants’ sites in emails, on websites or blog pages, or embed these links within the content. They’re compensated according to the agreed-upon method of payment (i.e., cost per sale (CPS) or revenue sharing) for purchases made by each customer who’s directed to the merchants’ sites by using the link set up by affiliates. Clickbank operates an affiliate program that’s free to join and there’s no limit to how many products affiliates are allowed to promote.

Affiliate Email Marketing – Advertising

Advertising done through direct mail, newspapers and magazines is common. These same methods are now being used in affiliate email marketing where the advertising is done using emails. Emails are sent out with compelling subject lines that spike the viewer’s curiosity. Once the viewer’s attention has been captured, the email then provides all the necessary details and information about the product or service. If affiliates are selling products or services that are interesting and useful, affiliate email marketing can assist with creating a successful and profitable business for affiliates and merchants.

Following are some valid affiliate email marketing tips to remember:

1) give thoughtful consideration to what product or service will be sold. The rule is to choose something that’s intriguing to both the affiliate and the public. If the affiliate isn’t excited about the product or if they’re trying to sell something they know little about, they won’t have the motivation and knowledge needed to develop a successful affiliate email marketing campaign. Also, if the product or service is not in demand, then the best marketing campaign won’t be enough to sell the product;

2) the content of the emails must be engaging enough to attract buyers. Viewers must feel that the facts given are useful to them and the content must convey this usefulness in a convincing manner;

3) use an autoresponder service such as Get Response or some other affiliate email marketing software that specializes in tracking subscribers. This is a valuable service because it provides information on email receipts, email response, number of link clicks, and number of sales; and

4) Dedication and perseverance are an absolute must. Success requires hard work, training and above all, time to develop and reach the desired goals.

Developing Effective Affiliate Email Marketing Campaigns

In addition to becoming familiar with affiliate email marketing tips, affiliates must develop a capable affiliate email marketing campaign as this is the foundation that will assure a steady stream of profitable business. The purpose of campaigns is to first attract potential customers and then capture their full attention to inform them about the products or services. To avoid becoming just another spam email, affiliates must design emails that seize the eyes and minds of the intended audiences. Once a beneficial product has been decided upon, there’s ample affiliate email marketing software and programs available that can be a tremendous assistance with building client lists and setting up campaigns.